Objective:
Develop a product customization interface concept to support the yearly product roadmap for an e-commerce platform, focusing on increasing engagement, average order value, and customer retention.
Role:
Led UX design and product strategy, working closely with stakeholders to define requirements and create a compelling customization experience.
Approach:
Designed interactive personalization flows that balanced creative freedom with guided experiences, ensuring users could create products that reflected their preferences while maintaining brand standards. Created wireframes and high-fidelity mockups to visualize the concept.
07
Product Customizer
ClientE-commerce Platform
Year2023
RoleUX Design, Product Strategy, Stakeholder Management
Tags
UX DesignProduct CustomizationE-commerce Experience